“Apple stole my inspiration”
The title of the article is basically what James De La Vega is saying, in reference to the new Apple commercial who’s tag-line is ‘You’re more powerful than you think’.
James is a street artist who goes about the street of New York painting roads, side walks and walls with his inspirational messages and drawings.
James is filing a law suit against Apple for his right as ‘common law owner of the trademark’. The trademark being the phrase ‘You’re more powerful than you think’ which James claim he’s being using before Apple thought it was the next big thing and decide to feature it in their new iPhone 5S commercial:
James De La Vega’s inspirational quotes has being featured (legally) in commercials before as he claims to have worked with many companies in the past.
Now, James might not be able to get something off of Apple, but Apple’s competitors might have something to hold on, expecially Samsung who was recently told to pay Apple $119 for copying the latter’s patented work.