Samsung’s Galaxy Lifestyle Store in China is where you meet people, test phones
In a bid to recall the interest of the people, Samsung has opened a new office in China which it calls the Galaxy Lifestyle Store. Now this store is not your ordinary store, the place is a mix of social mingling and business.
Samsung officially allows you to roam this new store even if you don’t feel like buying anything. The Lifestyle Store is a place to “hang out, meet new friends and access exclusive content, together,” Younghee Lee, VP of Mobile Division Marketing at Samsung said. Inside the store, you can also test many Samsung products and can also make your order right on the spot.
“The Samsung Galaxy Lifestyle store is located in the cultural hub of Beijing, offering unique activities and personalized experiences for customers”, Mr. Lee added.
Reports say that Samsung has already fallen behind Apple in smartphone sales in China. Incentives like the Galaxy Lifestyle Store one of the things the Korean phone maker is hoping to use to attract more customers and get back to it’s position.