While Samsung invested a lot of funds in advertising their last year flagship device, HTC’s allergy to marketing during the year, coupled with shortage of supply for their own flagship device saw that the Koreans beat the Taiwanese by a wide margin.
HTC and Samsung are no mates per sales figures though. While Samsung remains the biggest seller of phones in the world, HTC is nowhere near the top of the list.
We felt to write the article because the two former flagship phones have been compared in many ways but very few has paid attention to the part that matters most to the producers — sales numbers.
Here is a comparison video of the SGS4 and the HTC One (M7).